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Sales

CRM hygiene layer

A nightly check of the CRM against ten invariants: duplicates, leads with no next step, contradicting statuses.

CRMPostgres
When to run it

Runs every night, or "check the CRM".

The steps
  1. 01Runs ten invariant checks across every record
  2. 02Classifies every exception by category and severity
  3. 03Auto-fixes only what is on the allowlist, reports the rest
  4. 04Logs every change with its reason
What comes out

A short morning report: what was fixed, what waits for a human decision.

SKILL.mdClaude Code · Skills
---
name: crm-hygiene
description: A nightly check of the CRM against ten invariants: duplicates, leads with no next step, contradicting statuses.
category: Sales
---

## When to run it
Runs every night, or "check the CRM".

## The steps
1. Runs ten invariant checks across every record
2. Classifies every exception by category and severity
3. Auto-fixes only what is on the allowlist, reports the rest
4. Logs every change with its reason

## What comes out
A short morning report: what was fixed, what waits for a human decision.

Got a process that's blocking the organization? Let's open it.

30 minutes. No selling, no slides. We map the first step together and check whether there is ROI here.

This is what a Tuesday morning looks like, three months after we start:
  • The procurement manager doesn't type orders. She approves them.
  • The shift manager gets a brief at 6:50, before he walks onto the floor.
  • The IT person answers questions. He is no longer the bottleneck.